Designer Madame Carven, ready-to-wear and perfume pioneer, dies in Paris at 105

PARIS – Madame Carven, the ready-to-wear and perfume pioneer who founded the fashion house Carven in 1945, has died. She was 105.

France’s fashion federation says that she died in Paris on Monday.

Madame Carven, whose real name was Marie-Louise Carven-Grog, was a contemporary of Christian Dior — and was one of Paris’ most sought after designers following World War II. She was at the helm of her house until 1993.

Celebrating a century since her birth, she was awarded France’s Legion of Honor in 2009 — for her services to fashion, which included the creation of one of the first ready-to-wear lines, and developing the Ma Griffe perfume.

The Carven house experienced a revival in 2009 after the talented Guillaume Henry was appointed as designer.

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