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Nielsen: If like last year, TV viewers won’t have to look hard for holiday-themed programming
Original Publication Date: November 26, 2014 7:11AM
Publication Updated: January 8, 2025 9:27PM
NEW YORK, N.Y. – If it’s anything like last year, television viewers won’t have to look very hard for holiday-themed programming this season.
The Nielsen company said on Wednesday that some 875 hours of such shows were on broadcast and cable networks in late 2013. That includes both specials and holiday episodes of regularly-schedules series, the company said.
A cable network like the Hallmark Channel, which was the second highest-rated network in prime-time last week, does a good business at the end of the end of each year with its constant stream of holiday movies.
Nielsen said that 84 per cent of women and 79 per cent of men said they watched at least a minute of holiday programming last year.
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