{"id":8435,"date":"2026-05-04T08:30:00","date_gmt":"2026-05-04T15:30:00","guid":{"rendered":"https:\/\/infonews.ca\/inwine\/?p=8435"},"modified":"2026-05-04T08:30:24","modified_gmt":"2026-05-04T15:30:24","slug":"pizzamoreh-perfects-the-art-of-frozen-pizza","status":"publish","type":"post","link":"https:\/\/infonews.ca\/inwine\/news\/8435\/pizzamoreh-perfects-the-art-of-frozen-pizza\/","title":{"rendered":"Pizzamoreh Perfects the Art of Frozen Pizza"},"content":{"rendered":"\n

A Kelowna-based company rises from their family kitchen to become one of BC\u2019s fastest-growing gourmet pizza brands.<\/em><\/p>\n\n\n\n

The family-run Pizzamore\u2019h company was born out of a love for great food, shared meals, and lively gatherings\u2014so it\u2019s no surprise their handcrafted, ready-to-bake pizzas aim to do more than simply satisfy hunger. Thanks to their unique crusts, locally-sourced ingredients, and inventive topping combinations, the Pizzamore\u2019h lineup has been steadily claiming freezer space in grocery stores across British Columbia. And according to owner-operator Dax Guest-Ross, this is only the beginning.<\/p>\n\n\n

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Pizzamore\u2019h started as a passion project between Dax and his mom, who began sharing their homemade pizza creations with friends and family. It didn\u2019t take long to realize they had something special: a truly delicious, handmade pizza that could be baked at home, delivering fresh, oven-quality flavour in a way most frozen options simply don\u2019t. From those humble beginnings, the Kelowna-based startup has seen remarkable growth\u2014doubling, then tripling in size. So what\u2019s behind that momentum? As it turns out, success starts with getting the recipe just right.<\/p>\n\n\n\n

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PizzaMoreh’s Dax and Mom in Kelowna near the legendary Ogopogo
Credit: Pizzamoreh<\/figcaption><\/figure>\n\n\n\n

Creating Gourmet Pizza Starts With the Perfect Dough<\/strong><\/p>\n\n\n\n

At the core of every Pizzamore\u2019h pizza is its signature dough\u2014a whole wheat blend developed through a specialized fermentation process. While Dax keeps the recipe closely guarded, he does share one key ingredient: a splash of apple cider vinegar. This age-old trick helps accelerate fermentation while enhancing the dough\u2019s subtle tang, giving the crust a unique depth of flavour that sets it apart. The dough goes through cold fermentation for 24 hours. Their dough recipe also uses only high fibre, Zero-seed oils…. only Extra Virgin Olive Oil, local organic white and whole wheat flour, and locally sourced fresh vegetables.<\/p>\n\n\n\n

The result of creating a sourdough-style dough is a thinner, fermented crust that\u2019s not only rich in flavour, but also easier to digest. It\u2019s a thoughtful approach that balances indulgence with a lighter, more refined eating experience\u2014something that resonates with today\u2019s health-conscious consumer.<\/p>\n\n\n\n

The Best Pizza Nights Start In Your Freezer<\/strong><\/p>\n\n\n\n

With the crust perfected, Dax and his mom turned their attention to toppings. \u201cOur company mandate is to feature top-quality ingredients, locally produced whenever possible,\u201d Dax explains. From there, the team dove into extensive testing\u2014experimenting with flavour profiles, refining combinations, and paying close attention to customer feedback. The result is a lineup that satisfies every craving and elevates pizza night to a whole new level.<\/p>\n\n\n\n

Standout offerings include the After Bigg EH, a hearty, 80%-protein-packed option for meat lovers, alongside popular favourites like the Hawai\u2019eH (68% protein), Backyard BBQ Chicken (78% protein), and the cleverly named Golden Fun Guy. Each pizza reflects a balance of bold flavour and careful craftsmanship, with combinations designed to offer far more exciting meal options than what you\u2019d expect from the freezer aisle.<\/p>\n\n\n\n

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PizzaMoreh’s Golden Fun Guy Pizza Credit: Pizzamoreh<\/figcaption><\/figure>\n\n\n\n

Simple to Bake and Perfect For Real Life<\/strong><\/p>\n\n\n\n

Part of Pizzamore’h\u2019s appeal lies in its simplicity. Creating gourmet meals at home is a time-consuming endeavour, something Pizzamore\u2019h sought to change. Their pizzas are designed for real life\u2014quick to prepare, easy to enjoy, and consistently satisfying. But even with such a straightforward concept, Dax emphasizes that a few small details can make a big difference.<\/p>\n\n\n\n

\u201cThe most important step is preheating your oven properly,\u201d he says. It\u2019s a point he stresses, and for good reason. A fully preheated oven ensures even cooking and helps achieve the ideal crust\u2014crisp on the outside, tender on the inside. Skipping this step, or rushing the process, can mean missing out on the full experience. For those looking to take things a step further, Dax also offers additional tips and serving suggestions on the company website. The goal is to make each pizza feel a little more like a custom creation.<\/p>\n\n\n\n

At its heart, Pizzamore\u2019h isn\u2019t just about frozen pizza\u2014it\u2019s about recreating the joy of a great meal, shared and savoured, without the hassle. And if their rapid growth is any indication, it\u2019s a recipe that\u2019s clearly resonating.<\/p>\n\n\n\n

Where to Find Pizzamore\u2019h<\/strong><\/p>\n\n\n\n

All Pizzamoreh Pizzas are Buy BC-Certified and handmade with love and pride in West Kelowna. You can find Pizzamore\u2019h\u2019s products at dozens of BC locations, including Save-On Foods, T-Bones, and Urban Fare. For a complete list of vendors or to see the Pizzamore\u2019h lineup, visit the company’s website<\/a> for an interactive map of retail locations and specific varieties. Pizzamore’h has also paired with Valley Direct Foods,<\/a> allowing customers to shop online and have products delivered to their homes.<\/p>\n\n\n\n

It is also worth keeping an eye on Pizzamore\u2019h\u2019s website<\/a> and Facebook page <\/a>for upcoming promotions, new releases, and special offers, since Dax and his mom love giving back to their valued customers through online giveaways.<\/p>\n\n\n\n

Sponsored By<\/strong><\/p>\n\n\n\n

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<\/p>\n","protected":false},"excerpt":{"rendered":"

Discover Pizzamore\u2019h\u2019s handcrafted, locally sourced frozen pizzas from Kelowna\u2014visit their website to find stores and enjoy a gourmet pizza night!<\/p>\n","protected":false},"author":639,"featured_media":8436,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"guid":"","source":"","byline":"","published":"","updated":"","_infotelid":"","_prepressid":"","_multisite_post_sync":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[8,734,704],"tags":[],"region":[548],"class_list":["post-8435","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-spotlight","category-nonit","category-topnews","region-kelowna"],"blocksy_meta":[],"parsely":{"version":"1.1.0","canonical_url":"https:\/\/infonews.ca\/inwine\/news\/8435\/pizzamoreh-perfects-the-art-of-frozen-pizza\/","smart_links":{"inbound":0,"outbound":0},"traffic_boost_suggestions_count":0,"meta":{"@context":"https:\/\/schema.org","@type":"NewsArticle","headline":"Pizzamoreh Perfects the Art of Frozen Pizza","url":"http:\/\/infonews.ca\/inwine\/news\/8435\/pizzamoreh-perfects-the-art-of-frozen-pizza\/","mainEntityOfPage":{"@type":"WebPage","@id":"http:\/\/infonews.ca\/inwine\/news\/8435\/pizzamoreh-perfects-the-art-of-frozen-pizza\/"},"thumbnailUrl":"https:\/\/infonews.ca\/inwine\/wp-content\/uploads\/sites\/2\/Pizzamoreh-prosciutto-pizza-1.jpg?w=150&h=150&crop=1","image":{"@type":"ImageObject","url":"https:\/\/infonews.ca\/inwine\/wp-content\/uploads\/sites\/2\/Pizzamoreh-prosciutto-pizza-1.jpg"},"articleSection":"Business Spotlight","author":[{"@type":"Person","name":"Richard Weninger"}],"creator":["Richard Weninger"],"publisher":{"@type":"Organization","name":"iNwine","logo":"https:\/\/infonews.ca\/inwine\/wp-content\/uploads\/sites\/2\/2024\/06\/logo-inwine.png"},"keywords":[],"dateCreated":"2026-05-04T15:30:00Z","datePublished":"2026-05-04T15:30:00Z","dateModified":"2026-05-04T15:30:24Z"},"rendered":"