How the Associated Press-WE tv poll on exes was conducted

The Associated Press-WE tv poll on dating was conducted ahead of the premiere of WE tv’s new show “Ex Isle.” The poll was conducted by GfK Public Affairs and Corporate Communications Nov. 20-23, 2015. It is based on online interviews of 1,241 adults, including an additional 200 who have been divorced, who are members of GfK’s nationally representative KnowledgePanel.

The original sample was drawn from respondents recruited by phone or mail survey methods. GfK provides Internet access to participants who don’t already have it. With a probability basis and coverage of people who otherwise couldn’t access the Internet, online surveys using KnowledgePanel are nationally representative.

Interviews were conducted in English.

As is done routinely in surveys, results were weighted, or adjusted, to ensure that responses accurately reflect the population’s makeup by factors such as age, sex, race, education and phone use.

No more than 1 time in 20 should chance variations in the sample cause the results to vary by more than plus or minus 3 percentage points from the answers that would be obtained if all adults in the U.S. were polled.

There are other sources of potential error in polls, including the wording and order of questions.

The questions and results are available at http://surveys.ap.org/

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