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Vees, Sun Life partner for Western Canada Cup

PENTICTON, BC –The Penticton Vees Jr. A Hockey Club is proud to announce Sun Life Financial as the presenting sponsor of the 2017 Western Canada Cup. The tournament runs April 29th – May 7th at the South Okanagan Events Centre.

Director of Player Development & Corporate Sales David Michaud is excited about the partnership, “Sun Life Financial has a long history of partnering with some of the premier names in Canadian sports like the Toronto Maple Leafs, Montreal Canadiens, and the Canadian Football League. We’re honoured that they think enough of the job we’re doing here in Penticton to want to partner with us, and help in our objective of making the 2017 Western Canada Cup the best one to date.”

The Official Western Canada Cup event logo is now inclusive of the Sun Life Financial trademark. The logo is based on the classic shield and banner motif, and reflects the four leagues through use of the four stars in the banner.

“We are so proud to have the opportunity to support such a well-known event, especially at a local level,” said Jason Schnitzler, Sun Life Financial Centre Manager.

“Many of our advisors across the company have deep roots in the hockey world, and to be able give something back is very humbling. We are looking forward to our partnership, and being part of the 2017 Western Canada Cup!”


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Marshall Jones

News is best when it's local, relevant, timely and interesting. That's our focus every day.

We are on the ground in Penticton, Vernon, Kelowna and Kamloops to bring you the stories that matter most.

Marshall may call West Kelowna home, but after 16 years in local news and 14 in the Okanagan, he knows better than to tell readers in other communities what is "news' to them. He relies on resident reporters to reflect their own community priorities and needs. As the newsroom leader, his job is making those reporters better, ensuring accuracy, fairness and meeting the highest standards of journalism.