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Wyoming-based ‘West-Mex’ chain marks 50 with redesign, truck
CHEYENNE, Wyo. – A Wyoming-based fast-food chain is acknowledging its roots for its 50th anniversary.
Taco John’s has grown to nearly 400 locations in 26 states since two businessmen bought the franchise rights to a food-trailer business in 1969.
The “West-Mex” fast-food chain is still based in Cheyenne. For its 50th anniversary, Taco John’s plans to renovate one of its Cheyenne locations.
New menu options, including a bigger burrito and enchiladas for dinner, are in the works, along with new logos and packaging.
CEO Jim Creel tells the Wyoming Tribune-Eagle the company also will introduce a food truck. Taco John’s got started as a taco trailer at Cheyenne Frontier Days in 1968.
The company employs about 250 people in Cheyenne.
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Information from: Wyoming Tribune Eagle, http://www.wyomingnews.com
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