GoPro, NHL sign deal to put cameras on the ice, show content in live broadcast of games
NEW YORK, N.Y. – GoPro has signed a deal with the NHL to bring its wearable cameras closer to the action on the ice and let viewers see games from the perspective of players and referees.
It’s the company’s first such deal with a major professional sports league. While GoPro would not comment on whether other partnerships are in the works, they would make sense.
As part of the NHL deal, footage from GoPro cameras on players, referees and placed around the rink will be shown as part of the live broadcast of this weekend’s All-Star events.
Later, prerecorded footage from the players will be incorporated into TV broadcasts of hockey games.
News from © The Associated Press, . All rights reserved.
This material may not be published, broadcast, rewritten or redistributed.
Join the Conversation!
Want to share your thoughts, add context, or connect with others in your community? Create a free account to comment on stories, ask questions, and join meaningful discussions on our new site.
Leave a Reply
You must be logged in to post a comment.