Elevate your local knowledge

Sign up for the iNFOnews newsletter today!

Select Region

Selecting your primary region ensures you get the stories that matter to you first.

WildBrain sells its 41 per cent stake in Peanuts franchise to Sony for $630M

WildBrain sells its 41 per cent stake in Peanuts franchise to Sony for $630M | iNFOnews.ca
Beagle Scout Snoopy floats down Central Park West during the Macy's Thanksgiving Day Parade, Thursday, Nov. 27, 2025, in New York. (AP Photo/Frank Franklin)

TORONTO — WildBrain Ltd. has signed a deal to sell its 41 per cent stake in Peanuts Holdings LLC to Sony Music Entertainment (Japan) Inc. and Sony Pictures Entertainment Inc. for $630 million cash.

The entertainment company says the net proceeds of the sale of its stake in the firm that holds the rights to Charlie Brown, Snoopy and the rest of the Peanuts gang will be used to fully repay its senior secured credit facility.

The company says the leftover cash plus the annual interest savings and incremental balance sheet capacity will be used to fund growth including its Strawberry Shortcake and Teletubbies franchises.

Under the agreement, WildBrain will remain a multi-year partner to Peanuts.

WildBrain acquired an 80 per cent stake in Peanuts in 2017. It sold a 39 per cent stake in the business to Sony in 2018 for $236 million.

The family of Charles M. Schulz, creator of Peanuts, holds a 20 per cent stake in the brand.

This report by The Canadian Press was first published Dec. 19, 2025.

Companies in this story: (TSX:WILD)

News from © The Canadian Press, . All rights reserved.
This material may not be published, broadcast, rewritten or redistributed.

The Canadian Press

The Canadian Press is Canada's trusted news source and leader in providing real-time, bilingual multimedia stories across print, broadcast and digital platforms.

Related Articles