Kraft cancels Hockeyville program due to NHL lockout, gives $1M to minor hockey

TORONTO – Kraft Canada is cancelling its Hockeyville program this year due to the NHL lockout.

The company is going to instead give $1 million to Hockey Canada affiliated minor hockey associations.

Kraft’s Hockeyville program is an annual competition that rewards Canadian communities for their involvement in their local arenas.

Stirling-Rawdon, Ont., was this year’s winner and was to host a pre-season game before the lockout. That game has been postponed to the 2013-14 season.

Under the new program, Kraft will recognize the top five volunteers and award their hockey associations with $100,000, while 20 other volunteers will win $20,000 for their associations.

Kraft will also give $100,000 to Hockey Canada for learn-to-skate programs.

News from © The Canadian Press, . All rights reserved.
This material may not be published, broadcast, rewritten or redistributed.

Join the Conversation!

Want to share your thoughts, add context, or connect with others in your community?

Create a free account

The Canadian Press

The Canadian Press is Canada's trusted news source and leader in providing real-time, bilingual multimedia stories across print, broadcast and digital platforms.

Related Articles