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NEW YORK – NBC’s live presentation of the musical “Hairspray” reached 9 million viewers, making it the least-watched of the four musicals it has aired, starting when the 2013 presentation of “The Sound of Music” created a sensation.
The Nielsen company said Thursday that the three-hour telecast did manage to beat Fox’s hit “Empire” head-to-head. It was also NBC’s top-rated Wednesday night show among young viewers in four years, excluding Olympic telecasts.
Three years ago “The Sound of Music: Live!” reached 18.6 million viewers. NBC’s presentation of “Peter Pan: Live!” dipped to 9.2 million in 2014 but ratings rebounded for “The Wiz: Live!” in 2015. That show reached 11.5 million people.
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